Рестайлинг бренда Bonjour
Рестайлинг бренда Bonjour
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Bonjour

Bonjour dessert is a brand with a 15-year history, one of the key assets in the portfolio of Konti Confectionery Group. This is a unique dessert based on the most delicate soufflé, cookie, jam, and chocolate glazed. Bonjour is an opportunity to escape from everyday life and enjoy life every day.

Being often a product of impulse demand, Bonjour should always keep the bright, original, and relevant brand image. For more than five years, the brand was represented on the market in its previous design, and naturally required some evolutionary changes.

Разработка логотипа десертов Bonjour
Разработка логотипа десертов Bonjour
Дизайн упаковки десертов Bonjour
Дизайн упаковки десертов Bonjour
Фотостудия BRANDEXPERT «Остров Свободы»
Фотостудия BRANDEXPERT «Остров Свободы»
Дизайн этикетки десертов Bonjour
Дизайн этикетки десертов Bonjour
Упаковка было стало
Упаковка было стало
Дизайн было стало
Дизайн было стало
Ребрендинг было стало
Ребрендинг было стало
Рестайлинг было стало
Рестайлинг было стало
Праздничная упаковка десертов Bonjour
Праздничная упаковка десертов Bonjour
Сезонный дизайн десертов Bonjour
Сезонный дизайн десертов Bonjour
Разработка дизайна упаковки тарталеток Bonjour
Разработка дизайна упаковки тарталеток Bonjour
Эикетки тарталеток Bonjour
Эикетки тарталеток Bonjour
Разработка дизайна упаковки пирожного Bonjour
Разработка дизайна упаковки пирожного Bonjour

The main task of the brand restyling project was updating the overall brand image, creating a new packaging design that will successfully attract a new younger audience and effectively retain an existing one.
Specialists of Brandexpert branding agency developed an updated logo design, packaging design for all tastes of Bonjour dessert, as well as performed professional photo shooting. The basis of the new logo design is an expressive calligraphic font, emphasizing the exquisite and sophisticated taste of a delicate dessert, supported by the slogan "All for pleasure". The gastronomic photo approach and professional food styling with a typical haute cuisine presentation helped to create a unique packaging design.

Оказанные услуги:
В проекте использованы фотоматериалы:
Предоставленные заказчиком / BRANDEXPERT «Остров Свободы» / ShutterStock
Waterful

Konti

Konti
Konti
Konti

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