Uzgardens is a large-scale modern enterprise with its own gardens and fields, the most advanced equipment for processing, blanching, shock freezing and so on. The unique climatic conditions make fruits and vegetables grown on the fertile lands of Uzbekistan a benchmark of unique taste and health benefits. Brandexpert branding agency created the entire identity system of the brand and developed Uzragen’s corporate website.

The identity reflects the brand's focus on freshness, natural benefits of fresh fruits and veggies, as well as modern technologies, and outstanding service. Two shades of green in the logo design emphasize the exceptional quality and freshness of the products, as well as the complete production chain from cultivation to processing and delivery. An additional graphic element resembling a smile emphasizes the ease of interaction with the brand at all levels.

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