PURE BASES
BRANDEXPERT agency has successfully completed a unique project in the beauty, harmony and body care industry — PURE BASES. This exclusive brand has been realized through the efforts of leading experts in cosmetics and represents a new stage in the evolution of natural skincare products, combining the highest quality standards with the aesthetics of modern lifestyle. As part of the project, a brand positioning strategy was developed, including the creation of a logo and corporate identity, packaging design and product labels. A visual style and marketing communications concept were formed based on professional photography sessions.