1. Home
  2. Projects
  3. Miratorg Black Angus

Miratorg Black Angus

Miratorg Angus Beef is a prime local brand of high-quality Aberdeen Angus beef developing a fundamentally new culture of fresh beef consumption in Russia. The assortment of the Angus Beef brand contains only most valuable pieces of tenderloin meeting three highest international categories marbling Prime, Choice and Select. Such meat is usually used by chefs of world best steakhouses and provides dishes with expected refined taste. The Angus Beef brand achieves such a high quality of meat only thanks to a closed cycle of production and total control at every stage: from the cultivation, grazing and special grass-feed to meat processing, packing, and delivery to retailers.

New visual strategy, packaging and label design of Angus Beef helps to form common principles of differentiation for all main categories of refined meat. The buyer can easily distinguish Choice category with a distinctive kraft-colored background, and Prime wi black background. As well the background contains the unique engraving with the image of the Angus steer reinforcing the brand positioning. The informational content of the packaging is enhanced with the Special-sign reflecting a specific part of the cut and the number of grass-fed days. Professional photography, typography techniques and food styling used in gastronomic magazines emphasize the exceptional taste of the refined steak.

Оказанные услуги:
RostelecomSamson Buket

We are always here
to advise you

A strong and efficient brand is a key to your business success. Powerful brand will help your company or product to develop successfully and thrive even in a highly competitive market. The cost of brand development is calculated individually according to the work load required.

1. Contact information:

2. Select required sections:

Brand Naming
Brand positioning
Rebranding, restyling
Logo design
Brand Identity
Brand guideline
Catalog Design
Packaging design
Label design
Professional photo
Interior design
Retail branding
Web site development
Brand Strategy
Ads design
By clicking on the button
I agree to the processing of personal data
© 2004–2023 — Branding agency BrandExpert Freedom Island
  • Sitemap
  • In accordance with the provisions of paragraph 1 of Article 1229 of the Civil Code of the Russian Federation, the exclusive rights to all materials posted on the site www.os-design.ru, belong to their copyright holders. The use of the materials posted on the site is possible only with the written consent of the copyright holder. Any illegal use of these materials by third parties and / or organizations, namely, copying, quoting, posting on other sites without the official permission of the copyright holders, entails liability provided for by the current legislation of the Russian Federation on the protection of exclusive rights.

    This site is protected by reCAPTCHA and the GooglePrivacy Policy andTerms of Service apply.